When I first launched my own coaching business, I left very little space for my authentic self.
Why?
Because I didn’t think that who I was, was good enough.
I wore my glasses more often because I thought I had to look older and smarter. I wore dresses and presented more feminine because I thought business coaches who were women had to look a certain way in order to be accepted. I would be more serious and less playful, all business and less spiritual.
This all stemmed from me feeling that who I was wasn’t good enough, and therefore I needed to be someone else. Some projected idea of what I thought success looked like.
This might resonate with you because this is how you feel too. I sometimes still catch myself feeling this way.
Being a calculated version of who you think you need to be will never allow you to feel whole. Feeling unworthy is a black hole that no amount of accomplishments or success will ever fill.
Learning to show up as the magnificent human you are, though, will help.
Ask yourself: How can you be less of who you think you have to be and more of who you actually are?
Remember to stop comparing yourself with your peers and start nurturing your authentic self.
If your black hole of “not enough-ness” is in the driver’s seat, you will continuously build a business that gets further and further away from who you are.
On this week’s episode, I cover:
- Redefining what authenticity really is
- Why authenticity is your best marketing strategy
- The importance of showing up as your genuine self for service-based businesses
Remember to honour your genuine and authentic self.
Together we’ve got this.
I believe in you.
🖥 Connect with Lana: lanadingwall.com
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📲 Instagram: @lanadingwall
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